Honoring 40 Years of Innovation: MSI Launches Global Celebration to Reward Community

July 28, 2026

Featuring Assembly Mini-Game and Memory Wall with RTX 5080 GPU and AI Laptop Giveaway

Celebrating its 40th anniversary, MSI, a global leader in gaming and technology solutions, today officially launched its 40th Anniversary Global Event under the theme “Advancing Innovation and Beyond.” The campaign invites gamers and tech enthusiasts worldwide to commemorate four decades of technological milestones and breakthroughs.

Since its inception, MSI has expanded from high-performance hardware development into a comprehensive ecosystem encompassing Gaming, Content Creation, Business & Productivity, and AI applications. To express gratitude for the long-standing support of its global members and users, MSI is rolling out an array of interactive web experiences on its official portal from today through August 31, 2026. Participants can experience classic hardware through a digital assembly simulation game and share their brand stories on the Anniversary Memory Wall, together witnessing four decades of MSI's innovation journey.

"For forty years, MSI has remained dedicated to a user-centric philosophy, driving continuous technological breakthroughs to empower users, creators, and tech enthusiasts around the world," said Sam Chern, Vice President of Marketing at MSI. "This 40th-anniversary milestone is not only a tribute to our four-decade legacy but also a key step in deepening our connection with our global community and presenting our next-generation AI and hardware ecosystem."

Interactive Web Activities Connecting the Global Community

The 40th Anniversary main campaign page introduces two core interactive experiences:

Super Assembly Challenge: A fast-paced interactive mini-game set on a virtual production line. Participants step in as assembly engineers to build high-performance rigs with precision and speed, testing their skills under time pressure.
Anniversary Memory Wall: An interactive board designed for global fans to post anniversary wishes and share personal stories with MSI, building a shared global memory.

Global Lucky Draw Featuring Flagship Hardware and AI Laptops

Open to eligible MSI Members across designated territories worldwide, participants who complete any interactive web activity during the campaign period will automatically qualify for the 40th Anniversary Lucky Draw. Winners will be officially announced on September 11, 2026. Grand prizes include the flagship MSI GeForce RTX 5080 VANGUARD Launch Edition graphics card, the MSI Modern 14S AI+ G3M laptop, and limited-edition Lucky Mascot merchandise gift packs.

For complete event details and terms, please visit the official 40th Anniversary campaign site: https://www.msi.com/Landing/40th-anniversary

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