Case Studies

Discover MSI's comprehensive solutions for diverse needs of various industries

Industry Type

Product

Location

Altex Computers & Electronics

Altex, a Texas-based computer and electronics retailer founded in 1980, has built a reputation for delivering reliable, business-grade computer systems. Serving both B2B and consumer clients, Altex provides tailored technology solutions for a range of industries, from corporate offices to healthcare facilities, blending eCommerce with physical retail. When Intel discontinued its NUC line, Altex sought a reliable alternative to match their high quality and supply chain stability standards. According to Andrew Briggs, Purchasing Agent at Altex, quality was a key concern - “We prioritize reliability over low prices because our business is built on trust.” Briggs emphasized, “It’s crucial that we avoid supply issues once we launch a new product line.” With an established relationship in place, Altex reached out to MSI when Intel exited the NUC market. “When Intel stopped making NUCs, we naturally reached out to see if MSI could help us. Thankfully, they were able to fill the shoes that Intel left behind, and we quickly reached an agreement.” After evaluating the options, Altex selected MSI’s Cubi 5 series, which delivered on multiple fronts: product quality, cost-effectiveness, and consistent supply. Through partner distributor D&H, Altex benefited from a streamlined, reliable logistics network which provided fast, dependable deliveries and optimized supply chain efficiency, ensuring Altex could confidently fulfill client orders without delays. Since switching to the Cubi 5, Altex has seen substantial advantages. “These units have helped us increase profits and improve cash flow while maintaining our focus on quality,” Briggs noted. The low RMA rate of the Cubi 5 series allows Altex to maintain strong customer satisfaction by minimizing downtime and after-sales concerns. Looking ahead, Altex anticipates ongoing growth with MSI as a trusted partner. “We look forward to continuing our relationship with MSI and scaling our business computer production with their products in the future”.

United States

Lancaster High School Esports

At Lancaster High School in Antelope Valley, technology underpins both general instruction and specialized Career and Technical Education (CTE) programs in Esports, 3D design, and cybersecurity. With 2,700 students, the school required advanced systems to support its rigorous academic and technical curriculum. However, outdated technology created challenges, including insufficient performance and an outdated appearance in the Esports lab. Seeking a solution, Mario Villalobos, Network Technician, and Esports Advisor, turned to MSI after receiving strong recommendations. MSI delivered high-performance gaming desktops of their Codex R 12th series, featuring Intel® Core™ i5-12400F processor and NVIDIA® GeForce RTX™ 4060 graphics card, complemented by sleek, modern designs. “The entire package really came together,” Villalobos said. “You were our first choice, and I’m glad we got what we wanted.” The impact of the MSI gaming desktops has been significant. Students now have access to powerful machines that reduce lag times and allow for seamless use of advanced applications, greatly enhancing their productivity and engagement. “It’s good to tell students, “We have legitimate PCs used in professional settings,’” Villalobos noted. This credibility boost has contributed to greater student interest and participation as they recognize the high standards and professional tools available to them. Looking ahead, Villalobos envisions even more integration of MSI solutions across the school’s CTE program. While the Esports lab is well-equipped, he sees potential to expand into other instructional areas, such as CAD and 3D design, where reliable processing power is essential. “We don’t necessarily need a flashy computer but rather a workhorse that can handle 3D design,” Villalobos said. Expanding the partnership with MSI would allow Lancaster High to elevate its technical curriculum further, equipping students with the tools they need to be prepared for industry demands.

United States
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